by Today most of the world’s businesses are growing very fast and the reason for the growing economy is the ability of buyers to buy, and the new business strategies of the seller.
In the midst of all this, those people are also making a lot of profits who are running their own duplicate products in the name of good brands and which harms those brands, which are the real brand.
Have you wondered how it all happens? The answer is that all this can happen in any channel of the market. For example, on the way to transportation of a product, through a distributor channel, through a retailer or through a buyer.
Now many people may be thinking that our business is small now, our products or services are not yet a brand, so it can not happen to us.
So friends, your business mentality should always be such that from the day we start our business, every product of our business is a brand, which people like, that is, you should be completely confident about the branding of your product. And do not forget that if your product is new, then no one can make a duplicate, if your product, its marketing strategies are absolutely right, then surely the demand for your product will increase rapidly and your competitors also know very well that your product is growing very fast.
Now they may also resort to wrong methods to spoil the reputation of your product. That is, it may be that he starts selling your duplicate products in the market i.e. poor quality products in the name of your products. Which can prove to be very harmful for you.
Now the best way to avoid such a situation in the future is to open your own outlets, to which you give direct supply of your products and where only your products is sold, over which you have complete control, that is, those outlets are your own.
And do its proper marketing as well. So that people buy more and more there and they get to know your real quality.
Now the advantage of this will be that either the wrong people will not make duplicate products of your business because the people who make the wrong products know very well that your genuine products are already selling at your outlets, so there is no use in making your duplicate products, and even if they have made duplicate products, you can easily satisfy your customers that your duplicate products are coming in the market, so you can come to our outlets and buy genuine products. And this will also keep your business and your image absolutely clean. And you will easily be able to trust people in your products.
This is the reason why most companies nowadays focus on direct selling, not hiring mediators for selling their products, and Amway is a very good example of this.
There are many advantages of selling something at your outlets such as it gets rid of the problem of duplicate product, the customer gets the product on time because when the supply of goods is through the mediators, it is late for the product to reach the customers due to going through many channels. Due to which the product sometimes becomes very old, so there are many benefits of opening your own outlets. This allows you to build trust in your customers in a better way.
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